Spiderman frontman (or, at least, ex-frontman) Tobey Maguire has been announced as the new face of Prada AW11 menswear. Truth be told, I've always seen him as somewhat of a geek -- and his Peter Parker character didn't help matters -- so I was eager to see what the geek chic campaign would look like.
Et voilà!
I'll need to see more pictures before I make a final judgement, but the words "boy dressed as man" spring to mind.
What do you think? Do you prefer seeing scrawny "geeks" as models, or would you prefer someone a little more buff and rugged?
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